The Art of Branding
There are two Major schools of thought regarding Branding: The first holds that it\’s an incomprehensible voodoo that marketers practice. […]
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Why are you in Business?
Before you can build an exceptionally strong brand, you need to know why you’re in business. Not what you do,
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The Brand Called You
It\’s a new brand world. That cross-trainer you\’re wearing — one look at the distinctive swoosh on the side tells
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The CEO drives the brand
In the next five years, we will see a rapid changing landscape across the globe, where the opportunities for businesses
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The Brand Called You
It\’s a new brand world. That cross-trainer you\’re wearing — one look at the distinctive swoosh on the side tells
The Brand Called You Read More »
3 Essential Elements in Building a strong Brand
There are two main schools of thoughts regarding branding; the first holds that it’s an incomprehensible voodoo that marketers practice.
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